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Online Shopping Scams

What is an Online Shopping Scam?

Online shopping provides criminals an opportunity to trick people into paying for goods and services that do not exist, these are often advertised via auction sites or social media with images taken from genuine sellers to convince you they’re the real deal. Criminals also use cloned websites with slight changes to the URL to trick you into thinking you’re purchasing from the genuine site.

Types of fraud include buyers paying deposits for pets that don’t exist, DIY equipment and electronic devices such as games consoles, mobile phones, and other devices. Another tactic criminals use to trick people into falling for fraud is to ask for payment for courier services or insurance when buying and selling online.


  • You’re offered a heavily discounted or considerably cheaper product or service compared to the original item’s worth. The deals often sound too good to be true.

  • You’re asked to pay by bank transfer instead of using the online platform’s secure payment options.

  • You receive a fake email receipt/invoice that appears to be from the website you’ve purchased from, or the payment service used to make your purchase. The email address domain doesn’t match that of the genuine senders.




  • Social media

Callum bought a laptop advertised at a heavily discounted price compared to the one he’d seen on an official website. Upon contacting the seller, he was told that the offer was for a limited time only and if Callum wanted the laptop, he needed to pay quickly by bank transfer to secure the item. Proof of payment was sent by the seller but when Callum asked for a tracking number, he received no response. After numerous attempts to contact the seller, Callum searched their name using a search engine and came across numerous bad reviews from other people. He never received the laptop.

  • Fake websites

Mary* saw an advert for a blender that was selling at a third of the price that she’d seen on other sites. The website looked very professional and included lots of pictures and detail, so Mary proceeded with the purchase, believing she was getting a fantastic deal. Once her purchase was complete, she received an email from the ‘payment provider’ informing her there had been an issue with her payment and that a refund had been processed. Mary tried the purchase again, but little did she know she was paying a criminal – for a second time. She never received the blender.

  • Tickets

Desperate to secure tickets to a sold-out concert, Nigel posted a message on social media asking if anyone had tickets that they wanted to sell. Shortly after he was contacted by someone who had a couple of spare tickets. Nigel was elated. After several back-and-forth conversations Nigel was convinced, the tickets were genuine, so he proceeded to make payment by bank transfer. The tickets never materialised and there was no further contact from the seller.

  • Pets

After several days of searching, Paula spotted a listing for a puppy on an online auction site. She contacted the seller and not wanting to miss out, paid a deposit into the account details that the seller provided. Later that day, Paula received a message from the seller requesting additional payment to cover costs for vaccinations and insurance. Desperate for companionship, she proceeded to pay the associated fees. After a few days, Paula got back in touch with the seller but didn’t receive a response. She tried again on numerous occasions but never heard from the seller again. Subsequently the link that she used to view the puppy disappeared.

  • Holidays

Andrew was using a holiday booking website he had stumbled across online to book a summer break overseas. He was looking through listings and found one that had everything he wanted and was at a very low price. He didn’t want to miss out on the great deal, so he quickly contacted the owner, made a payment and provided his personal information.

Days later he realised he had fallen for a fraud when he couldn’t get hold of the owner and he found out the property was not on any online maps.

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